Customer experience

National Customer Service Week Is Over, but Our Work Is Not!

Get your customer personas right, and you will improve the customer experience (CX) for the rest of your audience. That’s advice Rick Parrish from Forrester Research gave in response to an audience question during the September 29 DigitalGov University webinar on the state of CX in the federal government. Your key customers are those that are most important to the organization, and often most

Karen Trebon

Oct 20, 2015

5 Factors to Building a Successful Government-wide Digital Analytics Program

Launched just three years ago, the Digital Analytics Program (DAP) continues to drive the 2012 Digital Government Strategy’s mission to improve the citizen experience by streamlining the collection and analysis of digital analytics data on a federal government-wide scale. The DAP officially launched on October 15, 2012 with a release of its first version of

Gwynne Kostin

Marina Fox

Oct 20, 2015

Understanding Your Customer

How well do you know your customers? There’s a new guide out from the Excellence In Government (EIG) Fellows Program to help you do just that. Led by the Partnership for Public Service, EIG is a federal government initiative to train future leaders. This year, three hundred federal employees took the EIG journey to learn

Andrea D. Williamson

Sep 22, 2015

Using Customer Feedback to Improve HealthCare.gov

We recently polled the Customer Experience Community of Practice (CX-COP) to discover what kinds of training people needed most to improve customer experience at their agency.

Jacqueline Snee

Sep 17, 2015

How Will You Celebrate Customer Service Week?

In 1992, Congress passed Public Law No: 102-481, which proclaimed the first full week in October as National Customer Service Week.

Rachel Flagg

Sep 11, 2015

DigitalGov Summit Recap: No Longer the Team of No

During a panel discussion at the second annual DigitalGov Citizen Services Summit, a group of self-proclaimed naysayers came together to dispel myths and share advice to help everyone work together.

Andrea Sigritz

Sep 02, 2015

HUD’s Switchboard Puts Customer Experience and Customer Service Together

Customer experience is about making sure needs are met. It’s certainly not a new concept for business; every bookstore has a customer service section. Government agencies are slightly different though. Often people are driven to public services by need or regulation, not choice. Government traditionally didn’t need to court positive attention. The increasing prominence of

Zachary Lerner

Aug 27, 2015

National Customer Service Week: Coming Soon!

Help us celebrate the Everyday Heroes in our agencies during Customer Service Week, October 5-9, 2015. In 1992, Congress passed Public Law No: 102-481, which proclaimed the first full week in October as National Customer Service Week. The Principles and Practices Subgroup of the Customer Service Cross Agency Priority (CAP) Goal has started work on

Alison Sturgeon

Aug 24, 2015

Federal Student Aid Customer Experience Journey: A Recap

Customer Experience (CX) deserves a voice at an agency’s senior levels. Putting CX

Zachary Lerner

Aug 14, 2015

Journey Mapping the Customer Experience: A USA.gov Case Study

Journey maps are a visual representation of a customer’s end to end journey with your product or service. They are a powerful tool for exploring key interactions and experiences with your organization, programs, and/or services. Journey maps describe a customer’s entire journey, even the parts that occur before and after contact with your organization. They

Mary Ann Monroe

Michelle Chronister

Aug 12, 2015

New Kid in Town: The Customer Experience Community

Cross-Agency Priority (CAP) Goals prioritize activities that all agencies must tackle each year. An important CAP Goal for 2015 addresses customer service and compels federal agencies to improve the quality of service the public receives from the federal government.

Jacqueline Snee

Rachel Flagg

Jul 31, 2015

Community Rock Star Round Up

Around this month’s Communities Theme, the DigitalGov team thought we’d round up your community rock stars. These are people in your communities who’ve gone above and beyond, who’ve contributed content, organized events, participated in developing toolkits and more.

Alycia Piazza

Jul 30, 2015

How the Nationals’ Customer Experience Principles Can Be a Home Run for Agencies

In June, the new Customer Experience Community of Practice (CX-COP) hosted Jonathan Stahl, Executive Director of Ballpark Operations and Guest Experience of the Washington Nationals, to share best practices on how to deliver a great customer experience.

Jacqueline Snee

Rachel Flagg

Jul 22, 2015

DigitalGov Podcast: Leaders Come and Go, But Your Customers Will Remain

To provide great customer service, bring your agency’s customers to the table. This is one of many insights recently offered by Stephanie Thum, Vice President of Customer Experience at the Export-Import Bank of the United States.

Ashley Wichman

Jul 17, 2015

2015 Customer Service Trends: a Mid-Year Update

Earlier this year, we published 15 Government Customer Service Trends for 2015. We’re halfway through the year now—how are these trends holding up? 1. Centralized Customer Offices A few agencies have created centralized customer offices, while others question the need for a single organization that focuses on the customer. As the public’s overall satisfaction with

Martha Dorris

Jul 08, 2015

Won’t You Help Your Neighbor? Communities Theme Month on DigitalGov

It’s a beautiful day in the DigitalGov neighborhood, and we want you to be our neighbor: no red sweater required. The strength of digital government depends on robust collaboration across agencies, offices, and disciplines. The virtual federal neighborhood collaborates through numerous communities of practice, each of which promotes the open exchange of ideas and resources.

Ashley Wichman

Jul 07, 2015

DigitalGov Citizen Services Summit: Reflections from Our Livestream Host, and Full Recording Now Available!

The second annual DigitalGov Citizen Services Summit was held at GSA headquarters in Washington, DC on May 21, 2015.

Bernetta Reese

Jun 12, 2015

A Conversation with OMB on Customer Service

We recently sat down with Lisa Danzig, who’s leading work at the Office of Management and Budget (OMB) on the FY15 Cross Agency Priority (CAP) goal on Customer Service (CS). The CS CAP goal aims to help agencies deliver world-class customer service to citizens that’s on par with leading private

Rachel Flagg

May 29, 2015

Getting to Know Your Users: Tips and Tricks from Veterans Affairs

Design research isn’t rocket science. But for many of us in the federal government, it can seem daunting and unfamiliar. We’re here to to help demystify the process of design research for those of you ready to wade into the waters. We’ve both done our fair share of design researching at the Department of Veterans

Sarah Brooks

Mollie Ruskin

May 29, 2015

Three of the Greatest Books for Customer Experience (That Aren’t about Customer Experience)

Dennis Snow and Jeanne Bliss have always been the customer experience (CX) authorities in my mind. Dennis’s Lessons from the Mouse and Jeanne’s Chief Customer Officer were two of the first books I read that described what the practice of customer experience looked like in the halls of Fortune 500 companies like Lands End and Microsoft,

Stephanie Thum

May 28, 2015

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