How to Tell Your Agency’s Story—Plainly
You’ve got the right words, the active verbs, the carefully chosen adjectives and adverbs. You’ve got the facts. You’ve got the talking points. All you have to do is put it together, right?
Social Media
Use social media to effectively communicate with your audience.
More News and Events on Social Media
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Tell Us Your Internet of Things Challenges
The Internet of Things, a concept approaching reality, is best described as objects (think appliance, trees, etc.) in the world equipped with identifying devices or machine-readable identifiers that make them connected to the Web. This handy infographic charts the history and development of the idea and perhaps this washing machine could be a roadmap to
Can Federal Agencies Use Getty Images’ Free Share Tool?
Earlier this month, stock photo giant Getty Images launched an embedded photo viewer, that permits sharing millions of its’ copyrighted images for free. The news generated headlines and questions about whether it’s okay for government content producers to use the tool. From Getty’s perspective, the
To Use Social Sharing Buttons or Not
Our digital gov neighbors in the U.K. have been working on their own digital strategy, including the consolidating into a single website. When the GOV.UK team introduced social sharing buttons, that allow users to post a link to the page on Facebook or Twitter, on their
Digital Analytics Program (DAP): Oceans of Data
In the last 15 months, the federal Digital Analytics Program (DAP) monthly Web traffic has grown to more than 1.1 billion views gov-wide, providing Web analytics to 29 U.S. federal cabinet-level agencies and nearly 3,000 public-facing government Web properties.
National Weather Service: Think Social Training
For the last several years the National Weather Service has been rolling out social media accounts for all of their 122 field offices. Each office now has a Facebook page, Twitter handle and YouTube account to better communicate our life saving messages to the public. As these accounts were
GSA Introduces News Genius to Decode Government Web
The federal government can now unlock the collaborative genius of citizens and communities to make public services easier to access and understand with a new free social media platform launched by GSA today at the Federal #SocialGov Summit on Entrepreneurship and Small Business.
Nine Tips to Leverage your Facebook Page
Due to recent news feed changes, Facebook engagement is down nearly 50% since October for brand pages and is predicted to go lower, according to Social@Ogilvy. As a result federal agencies are continually monitoring the performance of their pages and diversifying their strategies. We talked to members of the Social Media Community
Customize Your Own Amazing Social Media Report Infographic
Social Media Community of Practice developed a set of baseline social media metrics to help you assess whether your efforts are achieving the results you want. How do
We Love it When a Plan Comes Together…
Federal agencies are currently hard at work developing revised Open Government Plans—blueprints that are published every two years, highlighting agency progress towards making their work more transparent, participatory, and collaborative, and outlining new open government commitments going forward. This iterative, biennial process grew out of the December 2009 Open Government
Creating Awesome Web Analytics Reports and Presentations
Collecting visitor, engagement, and traffic data for your digital channels is nothing new. By this time, you have a lot of data about your website. How do you use and present that data to make meaningful recommendations?
What Do People Think of Your Content? Ask Your Contact Center!
All of us want to improve the content and information we provide to the public, but we’re intimidated by where to start: Does our website provide clear content? Is the best information hidden on pages a few layers down? What should we tweet about
NOAA National Weather Service Meteorologist Twitter Use Shows that All Government Employees are Communicators
During the run up to a recent winter storm, Twitter was aflutter with reports of 20-30 inches of snow falling across wide swaths of the Midwest. Unfortunately for snow lovers, those rumors were highly speculative and unfounded. That didn’t stop members
Tumblr: A Flexible Social Media Platform
When HHS’s Katie Gorscak was looking for a way to share Stopbullying.gov’s information with teenagers, she looked at her options on social media. New reports seem to come out regularly talking about how teens are fleeing “traditional” social media sites, but Gorscak knew her target audience
Lights, Camera, Action! 7 Tips to Run a Successful Video Challenge
Not sure how to craft a video challenge that will result in the creative solutions your agency is looking for? Don’t worry, we’ve got you covered. Jason Crusan from NASA and Tammi Marcoullier from Challenge.gov joined a recent DigitalGov University webinar to share best practices and hurdles in running video competitions. We’ve recapped their advice and key
IRS Offers Updated ‘IRS2Go’ App
There’s no way to sugar-coat it. It’s that time again. Tax time. And just in (tax)time, the Internal Revenue Service has updated its handy IRS2Go Mobile App for iPhone/iTouch and Android phones. The 2014 version of the app offers a more elegant and streamlined visual experience — and a
State of the #SocialGov 2014
If the silos and barriers that separated our programs are smashed, what could we do to realize the full potential of innovation in public service? Whether you’re a citizen who needs better access to services, an entrepreneur looking to spark innovation in the marketplace, or a public servant who wants to get your mission done
Engagement
It’s one of the most important words to a federal social media account manager and knowing who to talk to can sometimes make or break a communications campaign. The idea of making sure your social media accounts are reaching key constituents and members of
Managing, Measuring and Archiving with Hootsuite
Federal workers need to know more in social media than just how to send a tweet. Among other things, you also need to manage multiple accounts across platforms and languages; measure and report performance; and archive posts and comments for the public record. We dispelled the notion that technology limits agencies from tackling these challenges
Crowdhall, Tint Now Available for Federal Use
It’s been a busy few months negotiating Terms of Service on behalf of the federal government, and we’re happy to announce CrowdHall and Tint are now available and that the Tumblr agreement has been updated for the first time in almost 2 years.CrowdHall logo
