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Cliff Tyllick

Cliff Tyllick has worked on clear communication, usability, and Web development since the new authoring tools were HyperCard and Owl Guide—in other words, long before there was a World Wide Web. He is now the accessibility coordinator of the Texas Department of Aging and Disability Services.

Help Search Engines Help You: How SEO-Friendly URL Structure Can Boost Your Rankings

Have you ever wished you could get inside the mind of Google? To figure out what makes its search engine tick? How great it would be if that were easy to do. Well, actually it is. I realized that recently when I was doing research for one of my personal passions, which is finding invasive plants in local parks and eliminating them. I wanted to see what information the Forest Service had on that topic, so I searched for “forest service invasive species removal.

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