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Additional Data Options With DAP

Additional Data Options With DAP

Agencies can participate in the Digital Analytics Program (DAP) by implementing the DAP script block. It’s a simple line of of code that enables you to take advantage DAP: (Example) <script language=”javascript” id=”_fed_an_ua_tag” src=”https://dap.digitalgov.gov/Universal-Federated-Analytics-Min.js?agency=DHS&subagency=FEMA”></script> You can use this line to enhance the Web analytics solution with additional query string parameters. The query string parameters pass […]

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Analytics.usa.gov: Now with Agency-Specific Dashboards

Analytics.usa.gov: Now with Agency-Specific Dashboards

We’ve added agency-specific dashboards to analytics.usa.gov! Starting today, you’ll see a dropdown from the main analytics.usa.gov page that allows you to view the same dashboard, but filtered for websites that are administered by one of 10 specific agencies: Department of Commerce Department of Education Department of Energy Department of the Interior Department of Justice Department […]

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4 Tips for Analyzing Mobile Traffic with DAP

4 Tips for Analyzing Mobile Traffic with DAP

It’s not a secret that mobile Internet viewership is booming, but according to a ComScore report released last June, 49% of the audiences for the top 100 digital properties are now mobile-only. Additionally, during the third quarter last year, Gartner reported PC shipments fell 7.7% while IDC Research reported a 10.8% decline. The switch to […]

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The Day After: Real Impacts Begin When a Challenge Ends

The Day After: Real Impacts Begin When a Challenge Ends

In 1927, Charles Lindbergh won the Orteig Prize for becoming the first pilot to fly nonstop from New York to Paris. Few know that Lindbergh won $25,000 for the flight, but everybody knows about the revolution that followed. That transatlantic flight opened people’s minds to what was possible in air travel. Investment in the aviation […]

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Case Study: OCSIT’s Email Customer Survey Process

Case Study: OCSIT’s Email Customer Survey Process

At GSA’s Office of Citizen Services and Innovative Technologies (OCSIT), we offer technology services and tools to make government work better. To help us gauge the effectiveness of the programs we offer to other government agencies, in 2013 we launched our first Government Customer Experience Index (GCXi) survey. This annual email survey consistently measures customer […]

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Making Your Agency Apps Secure

Making Your Agency Apps Secure

It’s Saturday night: Do you know what your mobile app is doing? Securing your mobile device is hard (no matter what day of the week). And there are numerous threats that can be posed by the apps on your device: an app could be spying on you, stealing your money, stealing data or reconfiguring the […]

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Why People Contribute to Federal Tech Projects (And How You Can Provide a Good Experience)

Why People Contribute to Federal Tech Projects (And How You Can Provide a Good Experience)

Author’s note: Anyone can contribute to the development of the Open Opportunities platform via the project’s GitHub repository. The Open Opportunities program itself is only open to federal employees. Open, agile software development projects can improve government initiatives. As discussed in last week’s article on agile projects in government, the Open Opportunities platform has benefited […]

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What Are Your Customers Searching For?

What Are Your Customers Searching For?

What are your agency’s website visitors looking for? Can they find it easily? How do you know? Search analytics provide valuable data that can positively affect an agency’s Web strategy. This topic was the focus of a recent webinar, Show Me the Data: Leveraging Analytics in DigitalGov Search. Dawn Pointer McCleskey, acting program manager for […]

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Tips for Adapting analytics.usa.gov from Tennessee, Boulder, and Philadelphia

Tips for Adapting analytics.usa.gov from Tennessee, Boulder, and Philadelphia

When we launched analytics.usa.gov with the Digital Analytics Program, the U.S. Digital Service, and the White House last March, we purposefully made it very easy to adapt and wrote language on the website to let people know they could use the code without restriction: This open source project is in the public domain, which means […]

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