Metrics

What gets measured gets improved.

DigitalGov Podcast: DAP Delivers Data for 4,000 Websites

DigitalGov Podcast: DAP Delivers Data for 4,000 Websites

You cannot improve your digital outreach without data. Since 2012, the Digital Analytics Program (DAP) has provided agencies the critical information and metrics that they need to make their public-facing websites better. The buzz around DAP has grown with the release of the Digital Analytics Dashboard, which provides a real-time glimpse into government Web traffic, […]

Read More →DigitalGov Podcast: DAP Delivers Data for 4,000 Websites

Read More →DigitalGov Podcast: DAP Delivers Data for 4,000 Websites

Using a Hypothesis-Driven Approach in Analyzing (and Making Sense) of Your Website Traffic Data

Using a Hypothesis-Driven Approach in Analyzing (and Making Sense) of Your Website Traffic Data

At the Digital Analytics Program (DAP), some of the most frequently asked questions we get are “how can I get access to the DAP data?” and “what do I do with all this data?” We all know that data is knowledge, and knowledge is power, but once we have access to it and realize that […]

Read More →Using a Hypothesis-Driven Approach in Analyzing (and Making Sense) of Your Website Traffic Data

Read More →Using a Hypothesis-Driven Approach in Analyzing (and Making Sense) of Your Website Traffic Data

Updated: Live Blogging the Analytics Dashboard on #TaxDay

Updated: Live Blogging the Analytics Dashboard on #TaxDay

2 a.m. EDT, April 16 Looks like the traffic peak for #TaxDay was around 3:00 pm when 194,301 people were on government sites. We’re now less than one-quarter of that traffic, and the more regular patterns of top sites are reasserting themselves. We’re talking about YOU, NASA astronomy picture of the day and that wonderful […]

Read More →Updated: Live Blogging the Analytics Dashboard on #TaxDay

Read More →Updated: Live Blogging the Analytics Dashboard on #TaxDay

Turning Government Data into Better Public Service

Turning Government Data into Better Public Service

Every day, millions of people use their laptops, phones, and tablets to check the status of their tax refund, get the latest forecast from the National Weather Service, book a campsite at one of our national parks, and much more. There were more than 1.3 billion visits to websites across the federal government in just […]

Read More →Turning Government Data into Better Public Service

Read More →Turning Government Data into Better Public Service

What is the Digital Analytics Program (DAP)?

What is the Digital Analytics Program (DAP)?

The Digital Analytics Program (DAP) is a cornerstone of the 2012 Digital Government Strategy’s mission to improve the citizen experience by streamlining the collection and analysis of digital analytics data on a federal government-wide scale. The DAP, provided by GSA to all federal executive branch agencies, delivers digital analytics tools (like Web analytics and customer […]

Read More →What is the Digital Analytics Program (DAP)?

Read More →What is the Digital Analytics Program (DAP)?

Digital Analytics Program Among Finalists for Igniting Innovation Award

Digital Analytics Program Among Finalists for Igniting Innovation Award

The federal government has IT challenges, and innovative federal projects are tackling those challenges head-on. As projects gain momentum, outside organizations have taken notice. Recently, Data.gov and DigitalGov’s Digital Analytics Program (DAP) were recognized by the American Council for Technology and Industry Advisory Council (ACT-IAC), among 30 other finalists for the Igniting Innovation Award. ACT-IAC’s […]

Read More →Digital Analytics Program Among Finalists for Igniting Innovation Award

Read More →Digital Analytics Program Among Finalists for Igniting Innovation Award

15 Government Customer Service Trends for 2015

15 Government Customer Service Trends for 2015

With public expectations at an all-time high, and trust in government nearing all-time lows, agencies need to step up their game. Veterans, seniors, students, taxpayers—all Americans—deserve the best service from their government. Here are our predictions for how the federal government will improve customer service in the coming year: 1. Many agencies will create a […]

Read More →15 Government Customer Service Trends for 2015

Read More →15 Government Customer Service Trends for 2015

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